Advancing the Business of Information Open Access Market…

Advancing the Business of Information Open Access: Market Size, Share, Forecast, and Trends :

“No debate has shaken scientific publishing in the past 20 years quite like the open access movement. Awareness has risen in the popular press, in the UK’s House of Commons, in funding bodies, and in places of research. Underlying the debate is the decades-long concern about the publishing model of peer-review processes, their fairness and their impact on the flow of research, knowledge, and discovery in society. The open access movement continues to morph as it challenges traditional modes of scholarly publishing and changes the way most major players in the space approach their futures. In this report, which is an update to Outsell’s An Open Access Primer – Market Size and Trends (published September 21, 2009), we analyze the market’s size in terms of revenue, examine both gold and hybrid journals, consider the future of green OA, and present a revenue forecast for open access-sourced journal revenue for 2013 to 2015. To underpin our projections, we provide analysis of which competitors control significant shares of the market — and which new entrants are particularly on trend and worth watching. Open access publishing is here to stay, but its evolution and ability to overtake existing subscription models remains an open question. Outsell’s goal is to cut through the noise and provide insights that support healthy and forward-looking business strategies for all stakeholders in this space — including publishers, policymakers, funders, authors and researchers, technology providers, and investors.”

URL : http://img.en25.com/Web/CopyrightClearanceCenterInc/%7B1eced16c-2f3a-47de-9ffd-f6a659abdb2a%7D_Outsell_Open_Access_Report_01312013.pdf